01 May, 2012


This is Knäppa. Made of cardboard it is probably the simplest digital camera ever and the newest give away
article of IKEA, designed by Jesper Kouthoofd. It works with AAA batteries, can hold 40 x 2.3 megapixel images
and comes with a USB stick to connect with your computer. Plus it's recyclable.

With it's Swedish charm, simplicity and family-friendly environment this furniture store is unique. Over the
past years it has not follow the trend of minimalist white interior design but remain true to it's own style, as
well as to it's low price philosophy for what the company is well-known. For me IKEA always feels a little like
entering a home.

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